Let me introduce to you a fantastic self-taught motion designer from Southern France named Jordan Coelho, or what he likes to refer to himself as- Barth. Coelho, like many motion designers, has been drawing and creating since his early days so, what influenced him to choose motion design rather than another field? When asked the question, Coelho stated that following,
“ I chose to follow the motion design field not because I didn’t think the other design fields weren’t great, however, I appreciated the mixes one can create using graphic design and music or sound. How one can animate something based on a sound or a song. To be honest, motion design came to me naturally, I never REALLY decided I just…preferred this better. Also, motion design has a lively side to it. Obviously, it’s animated, but what I mean is that it’s warmer. There’s a dimension in motion design that there is not in graphic design and that is storytelling through sound and music. I would much rather animate something. I also think motion design is cool, or one other reason why I chose this field was that it’s almost halfway between creating a film and graphic design, you get the best of both worlds. "
Obviously, we all start at the bottom of the ladder when we begin a freelancing career. What kind of advice would you give to new freelance artists in the motion design field?
“Very good question! I wish I had someone give me this advice when I started. I would say that it is absolutely crucial to share your work online. There are countless social media platforms that one can utilize in order to show the world their work. I would also tell new motion designers to create things every day, make it your obsession and post everything online. I read a book by Austin Kleon once “Show your work” and in the book, he states that if you share something online every day, someone is bound to notice. Also, if your work is not posted online in this day and age, it ultimately doesn’t exist. It’s therefore crucial that you post your work and you keep creating videos, challenging yourself and your abilities constantly. Don’t get comfortable, push yourself.
That is very good advice! Since you create a lot of work and constantly challenging yourself, you must need a lot of inspiration. What are the top 5 videos that have inspired you the most in your career?
“That’s a torturous question. There are countless amazing videos out there and even more that have inspired me, however, I’d say that my top five are the following:
1) FITC Tokyo 2015 Titles by Ash Thorp - FITC is a salon of new technology based in Tokyo which Ash Thorp has created videos for. In this video, particularly, pure motion design is represented. In the sense that the video encompasses every aspect of motion design - motioned graphics. It is the base of any motion design, the presentation of names. In this case, presenting the names of those participating in the conference at the FITC in 2015.
2) To This Day Is a patchwork video created by multiple artists in 2013. The concept of the video was to allow each artist to create a scene lasting only a few seconds correlating to the text given to them. I particularly like this video because the spoken word is very powerful and the message is still a present issue even years after its creation. I also picked To This Day due to the amazing patchwork of artists. You can’t see the same design style twice in the video which is phenomenal and you also get the impression that every single artist who collaborated on this project stand up to bullies. As if they were advocates for an anti-bully cause. I think this video is great, the storytelling aspect is out of this world and the artists are simply the best at what they do.
3) 2017 AMP Awards by Buck - Buck creates the best-animated images, that tell great stories and just…know how to blow your mind! This video is amazing. Amazing, why? Because you are not sure whether the images give you sound or if the sound gives you the images. Know what I mean? You don’t know which one was created in function of the other. It’s hypnotizing and so well choreographed. I haven’t much like it, to be honest, I haven’t witnessed anything as well synced as this video. It’s troubling!
4) Sins by Ariel Costa - The story is perfect. A real story that doesn’t need spoken words, the visual takes care of that. That in itself is fairly amazing. Then graphically the images are strong, amazing textures! This video is sort of an animated cartoon yet not really, he plays with the technique of collages seen in visual arts, he plays with this concept to create creatures who are aesthetically appealing. His work has a very strong artistic feel which I thoroughly appreciate. He’s also done amazing work for Led Zeppelin in What is and What Should Never Be.
5) Spectacle of the Real by Buck - This video does have a lot of traditional character animation that carry it away [just a little] from motion design, however, aesthetically, I find it rather appealing. It has this WOW factor, it makes me want to save the video and study it image by image in order to understand the techniques of transition…etc.
Coelho’s choices vary between very artistic and creatively challenging to technical and jaw-dropping. He does not prescribe to one style but rather focuses on learning and understand many others in order to be as versatile as possible. To know more on Jordan Coelho and his work, visit his website at:
Or on his Instagram account:
Here we were, in the hospital, my aunt and I watching my grandfather’s nurse press into his groin in order to clot the blood to ensure that he doesn’t bleed out (he had had surgery 5 hours prior). She was causing him some pain, not intentionally but, seeing my grandfather in such pain was agonizing for me so my aunt told me to go take a walk (perhaps so he wouldn’t see that I was on the verge of crying because he was hurting). So I got up and walked away.
I came back maybe 6 minutes later, I was bored in the hallway and the weather was terrible outside. I sat down on the chair facing my grandfather’s bed and watched as this nurse applied all her body weight on his groin. And, all of a sudden, the hospital room telephone rang. We all looked at each other rather confused…no one had given out the hospital room number to anyone, who could be calling us?
My aunt quickly rushed over and picked up this funny looking white phone with huge numbers on it and said “hello?”. I couldn’t hear what was being said on the other end but she turned towards be and gave me a look, you know the look that something bad happened and your eyes get wider than a toonie. So I looked at her worried and said, what’s wrong? Is everything okay? Is that mom? As if my mom would go through the trouble of calling he hospital, finding the room number, calling it…etc instead of just texting me or my aunt. It wasn’t my mom.
My aunt said, “we’re being evacuated from the hotel!”
What? What do you mean we’re being evacuated? Like, evacuated, evacuated? Like…when there’s a hurricane and people have to evacuate their homes? What’s going on?
It had been raining cats and dogs all day, the winds were terrible as well and we had heard on the news warning of a hurricane in southern Maine near Portland and assumed it would never reach us in Bangor. Sure enough, it did.
My aunt and I rushed over to the hotel and on our way we saw huge trees that had been ripped out from the ground and fallen on the road, we saw another tree which had almost fallen on a beautiful New England style house. I mean, the tree missed the house by a feet only. Roof tiles (I think that’s what they're called…) had been blown off some of the roofs, it looked scary outside, to say the least. No wonder Stephen King get’s a lot of inspiration from this town, the weather is as creepy as his novels!
We arrive at our hotel and the power is out. We weren’t aware that the power was out everyone in town, let alone in 60% of the state because the hospital was running on generators. The lady at the front desk, a bit embarrassed told us that due to generator failure we needed to evacuate and go to another hotel for the remainder of our stay. My aunt looked at each and thought “why the fuck is this happening to us, today!”
We were stressing out about having to go gather our belongings and switch hotels to one with a powerful generator but, in good spirits and laughing nervousness, we grabbed the flashlight which was handed to us by the front desk lady and we ventured on to room 217. We looked like two ghost hunters with our flashlights and honestly, I couldn’t remember the last time I ACTUALLY needed to use a real flashlight for something necessary (cellphone flashlights don’t count). I thought it was kind of neat and we walked to our room laughing.
Once in the room, however, it was less funny, we needed to use the washroom but, it was pitch black and the flashlights didn’t light up the room well enough so, we had to pee in the dark. It was a rather strange feeling if you ask me! We then had to pack all our belongings in the dark, well, illuminated by two poorly lit flashlights and one cell phone light, it wasn’t pleasant.
Once everything under control, we needed to figure out where we were going to spend the night. We went back to the lobby asking for directions to our new hotel, Hollywood Casino, and Slots Hotel, she had no idea where she was going to my aunt and I pretended to agree with her information and once in the car, we would figure it out on google maps.
100$ worth of data used in a span of 30 minutes, we arrived. We grabbed our room keys and we were amazed. Our room was fancy and the beds, wow! It felt like we were sleeping on a cloud! After putting our bags down, we had to return to the hospital to ensure that my grandfather was doing alright and to make sure he had eaten dinner.
Once at the hospital we were finally able to breathe. My grandfather was doing good, dinner in the belly and in bed for the night. My aunt and I, exhausted from being awake nearly all night the night prior and “waking up” at 4:45 am, decided to return to our palace and sleep. It’s amazing how a banal place can seem like a palace after you’ve gone through a rough day.
This is the day I was told to evacuate my hotel room.
It was a cloudy, creepy October afternoon. My aunt, my grandpa and I were driving down to Bangor, Maine from St. Agatha in order to accompany my grandpa to the hospital for heart surgery. We left St. Agatha around 9:46 in the morning and stopped at my other aunt’s to get brake fluid. We said our goodbyes and off we went.
I had never been to Bangor. Well, maybe once when I was a kid but I don’t remember. I figured the drive was going to take two or three hours…not. We got there four hours later! The drive, however, was extremely nice. Miles and miles of thick forest and tiny towns that makes you question where they do their grocery shopping or if they have functioning Wifi. Finally, after one hour of needing to go pee, we found a Tim Horton’s and stopped. Grabbing a white coconut doughnut and a coffee, we were off to Bangor, no more stopping.
I had a pounding headache and no Advil so I figured I’d close my eyes for a bit. I woke up and opened my eyes to the most magnificent homes I’d ever seen. Beautiful big and old New England style homes. I was in awe. I love houses, especially old ones and these were breathtaking. They were as beautiful as the next!
We finally got to our hotel, it was an old and somewhat creepy building but charming nonetheless. Our room, room 217, was small with two twin beds and a tv, the sink was outside of the bathroom which I found very odd but kept my comments to myself. We unpacked some of our stuff and freshened up (whatever that means, I just went to pee and wash my hands). And then, that’s when I remembered I still had a headache. I wondered if Advils had magically appeared in my luggage but, to my surprise, there was nothing there…
And then it hit me! STEPHEN KING LIVES IN BANGOR! Oh my god. Stephen King. He’s like…a magical creature who writes the creepiest shit. I had just watched the remake of “IT” last week with my boyfriend and we thought it was very well made. He’s created so many movies and wrote so many amazing things that I would take me a whole separate story to praise him. I needed to figure out where he lived (In a none creepy way).
My aunt and I made our way to the lobby, I needed Advil and my aunt had a few questions to ask the lady at the front desk and I also had an important question. Where did Mister King live!
No Advil. Fuck, what do I do now? Suffer.
But, the front desk lady knew where he lived (and wrote his address on a hotel card). Oh my was I ever excited! Here is this 26-year-old adult, begging her 70-year-old aunt to drive her to this house and chances are, Mister King isn’t even home or won’t even notice a weird fan outside…but nonetheless, off we went. (The house wasn’t very far from where we were staying and close to the restaurant we were going to eat dinner at).
We dove up West Broadway, I was bubbling with excitement. I was about to see where one of my favorite authors lived. It sounds silly but somehow you create a weird bond with someone (famous) when you see that they are normal human beings too and not some mystical being.
There it was.
Red. Huge. The most beautiful house I had laid eyes on. Stephen King’s home. Where he wrote IT, The Shining, The Green Mile, Salem’s Lot, 1922, Pet Cemetery and so many other amazing novels. I couldn’t believe it. There it was. The only thing I kept on thinking about was, “Wow, I wonder what crazy and odd things he has in that house!” I was in awe.
I got out of my grandfather’s car and my aunt took a picture of me standing in front of this marvelous house. In front of his black iron gates with iron bats, spiders, a dragon and a weird toad. I couldn’t believe it, I still can’t believe it (can you tell).
The entire time I was in Bangor, through the stress of my grandfather’s operation and a big storm, the thought of seeing where these classic horror stories had been written kept a smile on my face. Needless to say, this road trip with my family was a good one and I will never forget the day I saw Stephen King’s house.
*** Ps- He’s got a new film out on Netflix called 1922 based on one of this novellas, it’s good. Go watch it.